Course Descriptions
General Information
All courses offered are from the second year of the degree program “International Retail Management” or “Business Informatics”, the latter of which has been on offer since 2026. The standard workload for a theory semester at DHBW is 30 ECTS credits: one ECTS credit translates to 10 contact hours and 20 self-study hours. Exchange students typically select courses worth 20 to 30 ECTS depending on the requirements of their respective home university. We require a minimum of 15 ECTS credits from our exchange students.
The courses during the “Welcome Days and Early courses” phase are mandatory for all international students. International students can then select courses among the courses listed below during the main semester according to their interests and requirements from their home university.
The courses described below are the only courses offered in English. If you speak German at level C1 or above, you may be able to attend modules taught in German. Please contact the International Office for further information.
Students are always surprised to learn that a course, or what we call a module, is taught over the course of a day. Classes start at 9am and last until 4pm (with a lunch break, of course). You might have “International Consumer Behaviour” all day on Monday and “International Retail Operations Management” all day on Friday.
Attendance is mandatory for all students and students are expected to be on time.
We use a variety of teaching methods to encourage students to take an active part in their own learning: group discussions, group projects, case studies, simulations and field trips. Most class assignments are group projects and each student is expected to do their best as the group is graded as one student. International students will participate in group projects with German students and their input is not only welcome but expected.
Students participating in group projects are valued members of the group and are expected to work conscientiously to complete the assigned task.
These courses form part of our Heilbronn International Program. You can choose either the International Retail Management or Business Informatics track.
International Retail Management - Course description 2026
Business Informatics - Course description 2026